Privacy Policy

1. Who We Are

Mauve Ride Limited provides the Mauve Ride ride-hailing and mobility platform. This Privacy Policy applies to riders, drivers, and visitors who use our Service.

2. Information We Collect

2.1 Information you provide

• Account information: name, phone number, email, password (or authentication tokens), profile photo (optional), and preferences.
• Driver onboarding (if you apply to drive): driver’s license and verification details, vehicle documents, inspection records, and other compliance information you submit.
• Payments: payment method details (often processed by third-party processors), billing info, and transaction records.
• Support communications: messages, emails, call recordings where permitted, and issue reports (e.g., safety reports).

2.2 Information collected automatically

• Location information: precise or approximate location from your device (depending on permissions) to enable pickup, routing, ETA, safety features, and fraud prevention.
• Trip information: pickup/drop-off points, route, timestamps, distance, and ride class (Lite, Premium, Luxury).
• Device and usage data: device model, OS version, unique device identifiers, app version, language, crash logs, and interactions with the Service.
• Log data: IP address, access times, pages/screens viewed, and diagnostic data.

2.3 Information from third parties

• Payment processors: confirmation of payment status and limited billing data.
• Identity/verification providers: results of checks (for example, driver verification or fraud checks), where applicable.
• Map and analytics providers: aggregated usage insights or mapping services used to operate the Service.

3. How We Use Information

• Provide the Service: create accounts, process ride requests, match riders with drivers, calculate fares, and complete payments.
• Safety and security: verify users, detect fraud, prevent misuse, and provide safety tools (e.g., trip sharing, incident support).
• Customer support: respond to requests, resolve disputes, and handle refunds or adjustments.
• Improve the Service: troubleshoot, analyze performance, develop new features, and enhance user experience.
• Communications: send service updates, receipts, security alerts, and important notices. Marketing messages may be sent where permitted and you can opt out where applicable.
• Legal and compliance: comply with laws, enforce our terms, and respond to lawful requests.

4. How We Share Information

We may share information in the following ways:

• Between riders and drivers: rider name (or first name), pickup/drop-off, trip details, and necessary contact information to complete a trip. Drivers may also see your ratings and trip history summaries relevant to the ride experience.
• Service providers: vendors who help us run the Service (e.g., cloud hosting, analytics, customer support, communications, mapping, fraud prevention).
• Payment processing: payment partners to process transactions and prevent fraud.
• Legal reasons: if required by law, court order, or to protect the rights and safety of users, the public, or our company.
• Business transfers: in connection with a merger, acquisition, or asset sale (we will take steps to protect your information).

5. Location Data

Location data may be used to enable pickup, routing, ETAs, safety features, fraud prevention, and compliance. You can control location permissions in your device settings. Some features may not work properly without location access.

6. Your Choices and Rights

• Access and update: you can review and update certain account information in the app.
• Delete your account: you may request account deletion. We may retain certain records as required by law or for legitimate business needs (e.g., fraud prevention, dispute resolution).
• Opt out of marketing: where applicable, you can opt out via in-app settings or message instructions.
• Device permissions: you can adjust permissions (location, notifications, camera) in your device settings.

To exercise privacy requests, contact us at privacy@mauveride.com.

7. Data Retention

We retain information for as long as needed to provide the Service and for legitimate business purposes, including legal compliance, safety and security, dispute resolution, and enforcement of agreements. Retention periods may vary depending on the type of data and your account status.

8. Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no system is 100% secure, and we cannot guarantee absolute security.

9. Children’s Privacy

The Service is not directed to children under 13 (or the minimum age required in your jurisdiction). We do not knowingly collect personal information from children. If you believe a child has provided us information, contact us so we can take appropriate steps.

10. International Transfers

Your information may be processed in countries other than where you live, including where our service providers operate. We take steps to help ensure appropriate protections for cross-border transfers where required.

11. Third-Party Services

Our Service may include links or integrations with third-party services (such as payment processors, mapping, analytics, and verification providers). Their privacy practices are governed by their own policies.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you through the Service or by other means as required. The “Effective date” above indicates when this Policy was last updated.

13. Contact Us

If you have questions, requests, or complaints about this Privacy Policy, contact: